Ecstasy: you DO know what’s in it
Another government campaign aimed at keeping young people going out clubbing safe is the National Drugs Campaign, specifically their Ecstasy: Face Facts campaign. Like with the Championship Moves campaign I am here to bag, sorry, I mean discuss it.
What happens when you leave your toilet blocked for too long.
I searched high and low on the internet (well, I searched about medium really, since my computer’s monitor is place right in front of me), and unfortunately I could not find any of the radio ads anywhere (not even on the campaign’s own website!). The below video is the closest thing I could find:
I have heard their ads on Nova FM and Fox FM numerous times, where they list the various chemicals in ecstasy pills, such as drain cleaner, hair bleach, battery acid, etc. By telling listeners what’s in eckies, you think they would reconsider using them. While I’m all for what the campaign’s trying to achieve, I do have a gripe with it. This is because, like with the Championship Moves ads, the government patronise its young audience by stating at the end of the ads, ‘Esctasy; you don’t know what’s in it”.
Um, yes, I do know what’s in it. You just told me a second ago. Seriously, what the fuck? Are the people who made these ads just tacked that on at the end because they’re not sure what’s in ecstasy either? This immediately makes the ads discreditable and young people aren’t gonna take it seriously. They may even take eckies just to spite these ads! And yes, I’m aware different eckies contain different chemicals and no one’s gonna know what’s in it when buying them at clubs, but it’s not like young people are going to think they contain chocolate and sugar. If that was the case, then there would be a campaign against M&Ms!
M&Ms: The tasty killer.
I think all this effort and energy going into stopping young people from using ecstasy would be far more productive if it was used to stop young people from using M&Ms. You eat too many of them, and you will get a sugar high, put on weight, and worst of all, have chocolate and various colours all around your teeth, making you far less attractive to the opposite sex (so this will eventually cause a population shortage!).
Matt Wilson
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